No two ways about it, starting a business is a lot of work. It’s also a lot for one person to take on. I’m sure you’ve heard the figure that more than 80% of small businesses fail within their first year, and of that 20% that survive about 80% of those will fail within the next 5 years.
Pretty dismal odds.
But take heart! (I wouldn’t just leave you there in that swampland of doubt) I’ve got a hypothesis that most of these businesses failed because they just didn’t have the right support structure in place. There are a lot of moving parts to a new businesses (or an old one for that matter) and if you don’t have the right support in place, it’s going to fail.
We’re all a little guilty of a superhero complex. We want to be able to do everything ourselves. If we ask for help then we’re somehow admitting that we’re “not good enough”. This misplaced pride leads us to trying to learn how to design a website when we should just get a professional to do it, responding to client requests all night rather than spending time with our family, and other seemingly “right” choices for the business. That just leaves us burnt out and angry at our business and ourselves.
When you’re starting a business it can seem overwhelming. There’s so much to do. How can you get it all done? You don’t have the time/funds/motivation! One of my main jobs as a coach is to help you keep that forward momentum going, to help you figure out the next step and when it’s time to take it, and set you up to succeed in your business.
I love the early phases of a new business – there’s a lot of potential just waiting and it’s a super exciting time. Let’s move you from a tentative horse to a full steam ahead Unicorn with coaching.
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